How to see Google Analytics for AMP vs NON-AMP


We have created some segments that will show AMP versus non AMP traffic.

These segments are called as follows:

  • non-mobile
  • non-AMP mobile
  • AMP

To install these segments into your Google Analytics View(s):

  1. Open this link
  2. Choose the correct view, or "Any View"
  3. Click Create

Now when you visit e.g. Audience > Overview you will be able to click "Add Segment" to use these segments and see the difference in AMP vs non-AMP mobile vs whatever